I teach at Chulalongkorn Business School, Chulalongkorn University, Bangkok, Thailand. Visualization, data analytics, and human-computer interaction (HCI) are my research interest. Also, I am a co-founder of Boonmee Lab (Data + Design + Tech) and Punch Up (Data + Design + Story).

Feel free to contact me at puripant [AT] cbs [DOT] chula [DOT] ac [DOT] th. For more information, refer to my resume, Google Scholar profile, or GitHub.

Recent Publications

D. Lertpiriyasap and P. Ruchikachorn, The Effect of Visual Mark Arrangement on Value Estimation Accuracy in Waffle Charts, IEEE VIS Posters, Boston, USA, 2026.

P. Ruchikachorn, D. Coelho, J. Wang, K. Striegnitz, and K. Mueller, Generating Coherent Visualization Sequences for Multivariate Data by Causal Graph Traversal, IEEE TVCG, vol. 32, no. 3, 2026.

U. Wong and P. Ruchikachorn, The Effect of Internal Patterns on Perception Accuracy in Bar Charts, EuroVis Short Papers, Luxembourg, 2025.

I. Sukcharoenchaikul and P. Ruchikachorn, Visual Methods for Network Analytics of Echo Chamber: A Case Study of Thailand’s General Election 2023, DATA, Bilbao, Spain, 2025.

T. Amattayakul and P. Ruchikachorn, Effect of Data Visualization on Users’ Running Performance on Treadmill, DATA, Bilbao, Spain, 2025.

All publications